SmartSuite is a software suite for optimising and automating digital media campaigns with a focus on Google Adwords (including Google Shopping), bringing direct gains to ad management, price comparison engines, and SEO. The solutions work in an independent or as an integrated solution. Our primary goal is to improve your business performance by increasing your ROI and your sales volume. The tools included in SmartSuite are fully connected with Google Analytics® and Google Adwords via API, thus ensuring fast and practical data integration.
The DMP (Data Management Platform) enables the unification of data from various sources
(Website, CRM, APP, etc.) in one place. This allows the data to share information, creating a more accurate view of customers and their actions.
Automatically manage and optimise your feeds/XML’s for different media channels by editing all sku’s and products fields according to each channel and platform. You can perform changes to the feed/XML of channels like Google Shopping and Criteo, eliminating technical conflicts or errors, generating better visibility, more assertiveness in investments, and saving your digital marketing and e-commerce team’s time.
High-performance campaigns in Google Adwords that seek state-of-the-art performance and profitability require hundreds or thousands of CPC (Cost Per Click) changes daily. You can only maximise earnings with a software that automates and escalates bids every day.
Simple and still extremely robust, SmartSuite Bid Management software allows you to create automatic CPC management rules based on ROI, CPA and other campaign indicators in Google Adwords and Google Analytics.
Decrease the time invested in creating ad groups in Google Adwords campaigns and quickly advertise thousands of products. With SmartAds you automatically create custom ads and keywords for each product through intelligent XML management.